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The Finest Luxury Villas in the World

Over 600 of the world’s most magical luxury villas

We are more than collectors of rare, magical luxury villas.

Browse our gorgeous luxury villas by theme or by feature.

Our luxury villa collection spans 43 regions in 10 countries.

Explore luxury villas cherry-picked from around the world.

The Luxury Villa Holiday Experts

I am delighted to present the Firefly Collection – our curated portfolio of the world’s best luxury villas and ski chalets.


We’ve searched high and low to discover the world’s finest properties and chosen the best to be part of our collection.


Our team has decades of experience and personal knowledge of the properties and resorts.


We offer friendly, impartial advice to help you find your perfect luxury villa.


Since launching in 2011, our mission hasn’t changed: to WOW you – not just with stunning properties, but with exceptional service from your very first phone call to us.



Tim Latimer – Founder and luxury travel afficianado

Tim Signature Firefly Collection

Magical Properties

Browse over 400 of the worlds best luxury villas.

Experts Since 2011

Friendly, impartial advice with consistent 5 star reviews.

Personal Service

Our experts are here to help. Nothing is too much trouble.

Best Rates Guaranteed

Book villas at the best price with no markup or fees, ever.

How Firefly Finds Your Luxury Villa

Get in touch, then relax while we dive into the details


Initial Consultation

 We have an initial discussion with you to understand what you are looking for.


The Legwork

We find you the best villas for your budget and requirements.


Presenting Your Options

We send you a curated selection of the best villas to browse at leisure.


We can schedule a call whenever works for you.


Put your feet up, while we do the hard work for you.


We’ll create your ultimate shortlist to save you time and effort.


Let's chat! We know each destination inside out.


Want to pay in a different currency? We make it simple.


Relax. Our experienced team have got your back.

Private Beach Picnic Baskets

We Go The Extra Mile


Help and Advice

We give impartial advice from decades of experience in the luxury holiday industry.


Booking Assistance

We get you the best rates and help you through the booking process.​


Support After Booking

We can arrange transfers, activities, childcare and anything else you need.

Luxury Villa Holidays Tailored to You​

To us, all clients are VIPs.
We understand that you don’t just want a luxury villa, you want a luxury holiday. You’ve earned a break that’s heavenly in every way. We are here to take you on a journey that washes away your cares like sand in the sea.
Our portfolio of villas has been carefully chosen, one beautiful property at a time. We are highly selective and only include the villas that we love, and think you will too.
From self-catered apartments to fully-staffed, ultra-luxury villas with the wow factor, our properties offer the highest quality and best service across the Alps.
From your very first call to us, our ethos is ’Nothing is too much trouble’.
We are not a big faceless tour operator. There are no call centres. Just a small, but experienced team, that really cares about providing outstanding service to all our clients.
There’s nothing like a family holiday in a luxury villa to bring everyone together and show your children a ‘real’ summer holiday. The moments they will remember for years to come.
Some of the Firefly Collection team have kids of their own (now teenagers) and so we have learned what works and what doesn’t when it comes to villa holidays with children.
For a family villa holiday to run smoothly, and be as stress-free as possible, the details need to be right.
Details such as choosing the right destination, with short airport transfers and activities that suit your family’s interests. Or choosing a villa with the right bedroom configuration, a separate TV room and a driver service to make getting to and from days out a breeze.
Or a chef to create an early supper, especially for the children, with a menu tailored exactly to your (and their) preferences. Or booking a qualified nanny so you can truly relax and unwind.
There is no ‘one size fits all’ with family holidays.
Every family has different priorities and preferences and our experienced team will make sure the details are right for you.
A luxury trip is a fantastic way for the team to bond or cement relationships with key clients, and a stay at one of our exceptional luxury villas will certainly impress your guests. We know our villas inside out and know which do and don’t work best for corporate villa trips. We’ve spent years abroad; living, holidaying and going on our own work trips around the world.
With decades of experience, we understand that the requirements for corporate trips are different to those of family trips. Different social dynamics, different room configurations, potential work zones or presentation areas – we understand that every group is different.
No matter the size of your group, we have the luxury villa for your team. For large groups, we can suggest multiple nearby villas and we can organise seamless airport transfers to make arrival slick and easy.
Our experienced team can tailor your stay to wow your guests, by arranging team-building activities such as yacht charters, wine tours and beach club bookings. Or maybe book a live musician to perform in your luxury villa.
The sky is the limit.
We love life and know that every day is a cause for celebration. But for a few rare moments in our lives, it’s time to push the boat out. We help you turn your occasion into a lifelong cherished memory – one of the all-time great celebrations that’s talked about for generations to come.
If there is a better way of marking a milestone birthday or special occasion than taking your loved ones to stay at a luxury villa, we have yet to hear it.
The villas in our collection have been cherry-picked from across the world and include the most luxurious and beautiful properties available to rent. So if you are looking for somewhere really stunning, somewhere worthy of the special occasion, then you are in the right place. We can find you the perfect luxury villa for your life’s most special moments.
Beyond matching you with the the most suitable accommodation for your group, our team will go above and beyond to assist with any special arrangements and make your stay extra special.

Recent Reviews

We have oceans of passion, but don’t just take our word for it

Explore Our Luxury Villa Collections

Browse our collections of luxury villas by theme or feature

Find Luxury Villas by Destination

Select a category to view villas. Select a destination to view luxury villas in that area.

Ready to discuss villas?

Our team has over 50 years experience​

Let us find the perfect luxury villa for you

British Travel Awards

Luxury Villa Questions Answered

Find answers to popular questions here. If you have a question, feel free to contact us.

Why should I book through Firefly Collection?
We take the effort and stress out of finding and booking your perfect luxury villa or ski chalet – all for no extra cost to you.
You can just tell us what you are looking for, and then we will find the best luxury villas that fit your requirements, dates and budget.
We are an independent agency, not tied to any particular properties, so we search the whole market for you and give you impartial advice on the best options.
That means there is no need for you to trawl the internet for hours, trying to find a suitable property, contacting multiple companies, checking rates and availability separately, and hoping they are what they say they are. We do all that for you.
Because we have decades of experience, we know which are the best villa operators and best villas in each resort and each price range.
We visit the properties ourselves, stay in the villas, experience the service, sample the cuisine and meet villa teams – we know which ones deliver and which ones don’t.
Then once you have chosen your villa, we go above and beyond to ensure your luxury summer holiday is the best it can be. We’re by your side, doing all the hard work.
How does Firefly Collection get us the best price?
Firstly, we don’t add any fees for our service. The rates we quote are the same rates quoted by the villa themselves.
What’s more, because we have strong relationships with the villa providers, we can sometimes negotiate a discounted rate for you.
We always pass on any price reductions to you in full, so you won’t find a lower price anywhere else.
What is the cost for Firefly Collection's service?
There is no extra cost over the normal rental cost of the villa for our services.
We don’t add any markup or fees to the villa price for our service.
The rates we quote to you are the exact same rates as the property would quote you directly.
Can Firefly Collection arrange flights and airport transfers?
We don’t book flights but we can assist you with booking transfers from the airport to your villa.
Once you’ve booked your flights, just let us know the details and we will get you a quotation from one of our preferred transfer companies. We can advise you on the closest airports for your villa.
It’s part of our service.
What is included with a luxury villa?
The service level and inclusions vary from villa to villa, so there is no standard list.
We work with dozens of different villa operators and each of our 400+ luxury villas is special in its own way. Our portfolio ranges from ultra-luxury villas with their own team of staff including chefs, butlers, drivers, hosts, and housekeepers, to self-catered deluxe villas and everything in between.
If you have particular service requirements for your villa holiday, our experts will gladly provide villa options to suit.
The specific inclusions for each property will be noted on your proposal.
Which resort should I go to?
Having lived and worked all over the world, our team know the destinations inside out.
Whether you are looking for a lively area with great nightlife, or an easy, family-friendly area to take the children, we can help. Or perhaps you have elderly or disabled people in your group? Or you would like to host a special event in your villa?
So if you are wondering where would be best for your group, our experts are more than happy to advise.
We know luxury travel like the back of our hands. And those hands are tanned, and holding a cocktail, as often as possible.
How do I find out the prices and availability of the villas?
To give you a rough idea of the pricing of each property, we include a ‘From’ and a ’To’ price on each property page, which generally speaking, is a low season rate and a high season rate.
If you would like to know the rate and availability for a villa for a particular week, please get in touch.
Just let us know what you are looking for and we can also suggest similar luxury villas that are available for your preferred dates, to match your budget and requirements.
Then you can choose your favourite, without the legwork.
How do I book these villas?
Once you’ve decided which villa you would like to book just let us know and we will secure it with the villa operator. We will then send you the booking contract with the booking terms and an invoice to make the payment.
Your booking contract will be directly with the villa operator, rather than Firefly Collection, so the exact booking terms vary from operator to operator.
Can I add my luxury villa to the collection?
We are very selective about which properties are invited to be part of the Firefly Collection, but if you think your property has got what it takes, please email us on with the details for consideration.
How do I know that Firefly Collection is genuine?
Firefly Collection has been operating since 2011 and we are a UK registered company at Companies House. We have built up a very good reputation amongst our clients, villa partners and the suppliers we work with. All of our team members regularly go on trips to view and stay in the villas and meet the villa operators personally. We believe in operating with integrity, honesty and respect to maintain our good reputation long in the future.
We have been nominated for many years as the UK’s Best Villa Agent (British Travel Awards) and the World’s Best Ski Chalet Agent (World Ski Awards).

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